Kenya Wine Agencies Limited (KWAL) has announced the "Form Imejipa Na County" consumer promotion that will see prizes worth over Sh35 million shillings awarded to consumers who participate in the campaign.
Through the Promotion, eligible participants stand the chance to win Sh1 million cash, Pool Tables, Phones, Laptops or a Content Creator Kit in monthly draws.
On a weekly basis, Motor Bikes, Shopping Vouchers or Instant Cash Rewards of up to Sh10,000 will be available.
Daily instant prizes of airtime will also be available through scratch and win opportunities in the Promotion for County Brandy that is running from 4th June 2026 to 31st August 2026.
“County has built a strong base among Kenyans who are enterprising, hardworking and who place a high premium on quality for value. We want to celebrate their entrepreneurial spirit and reward their loyalty to our brand,” said Alice Mwalimo, Commercial Director, KWAL.
Participants need to purchase 750ml and 250ml of County Brandy, scratch the label panel to reveal the entry code and submit it by dialling the toll free USSD code *459*9# on their mobile phones.
The campaign, which was officially launched on Wednesday by KWAL, celebrates the resilience and entrepreneurial mindset of County’s core market segment who are widely regarded as the engine of Kenya’s economic growth and enduring prosperity.
KWAL is rolling out the campaign nationwide with county-level activations spread across its duration.
"KWAL’s relationship with hospitality establishments, retailers and wholesalers are critically important to our brands’ success. We recognise them as the cultural spaces where our County experience comes to life for our consumer. We have planned various activities to ensure we embed responsible consumption even as we launch this national campaign,” said Ms. Mwalimo.
The development complements the company’s growing portfolio of alcoholic and non-alcoholic beverages which are either imported or manufactured locally.
“This Promotion recognises the value of responsible production in line with our commitment to continue producing a wide range of quality products locally, enrich employment opportunities and celebrate our heritage,” she added.
KWAL’s portfolio currently includes: Heineken, Windhoek, Desperados, Kingfisher, Hunter’s Dry Cider, Hunter’s Gold Cider, Savanna Dry, Savanna Angry Lemon, Kibao Vodka, Kibao Gin, Caribia Flavoured Gin, County, Hunter’s Choice Whiskey, Amarula, Viceroy, Nederburg Wines, Durbanville Hills Wines, 4th Street Wines, J.C. le Roux, Caprice Wines and Casa Buena Wines; as well as the non-alcoholic variants Heineken 0.0, Savanna 0.0 and Chamdor.

